NEC Birmingham |  08 - 09 October 2025

CO-LOCATED WITH:
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Maximise your online directories to win new customers & build trust

09 Oct 2024
Business Theatre

Join Prosperwell, the UK's leading digital marketing agency specialising in the care sector, for an insightful session on maximising the potential of online directories to boost private enquiries for care homes and home care services. Led by Tobi Alli-Usman, Founder and Managing Director of Prosperwell, this panel will uncover actionable ideas to build trust, increase visibility, drive occupancy, and increase weekly care hours.

Tobi will be joined by special guests, including Will Blackwell, CEO of Tomorrow’s Guide, the company behind carehome.co.uk and homecare.co.uk, and Debbie Harris, Founder and CEO of Autumna. Gain expert insights and practical advice for care operators on how to effectively utilise online directories to reach more potential clients, build trust, and achieve business growth.

Speakers
Tobi Alli-Usman, Managing Director - Prosperwell
Debbie Harris, Founder - Autumna
Will Blackwell, Chief Executive Officer - carehome.co.uk and homecare.co.uk
Mark Walford, CEO & Founder - TrustedCare
Lisa Werthmann, Director - Care Choices

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