NEC Birmingham |  08 - 09 October 2025

CO-LOCATED WITH:
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Ian Pritchard

Ian Pritchard

Chief Executive Officer, Alternative Futures Group (North West)
As a leader with 30+ years’ experience in health and social care, Ian cultivated his skills at other industry renowned organisations such as Nuffield Health, Celesio Group and Quintiles Transnational. Ian is recognised as a forward-thinking innovator, strategist and commercial leader with success in creating services that positively enhance people’s lives. First joining AFG in 2018 as Director for Corporate and Commercial Development, Ian quickly rose to CEO in February 2019, leading the charity to new heights.
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