Petra Meinlova is an experienced marketer with over 20 years of experience, specialising in building relevant, distinctive, and credible brands within the health, education, and social care sectors. Her approach focuses on capturing impactful stories that resonate with the target audience, including potential customers, families, funders, employees, and the wider sector. She champions messaging and storytelling that celebrate the sector's role and impact on society. Petra has built highly effective strategies for many large and small operators, supporting clients in achieving sustained, long-term success. Most importantly, she cares deeply about the positive impact of the sector on people’s lives.