York's mission is to spread the word about the wonderful world of care. Five on a Bike which York founded and is the managing director of makes video content primarily for the care sector, creating thousands of pieces of video content every year to help improve recruitment, marketing and communication in all types of care settings. Five on a Bike work with such organisations as OSJCT, Berkley, Signature, Larchwood, RCH, Your Home Care, Active Care Group and many more.